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  1. 29 July 2014

    Social media and digital marketing can be a powerful way to reach your customers and spread the word about your business. Below are some beginner's tips to keep in mind when marketing to your audience through social media. 

  2. 08 July 2014

    Highlights of John Deere's environmental stewardship efforts are included in the recently published 2014 Business Roundtable Sustainability Report. In the report, Deere & Company Chairman and CEO Sam Allen explains how the company remains committed to the environment while working to support economic growth and meet the needs of a growing population.

  3. 19 June 2014
    Logging was one of New Zealand's earliest industries during the European settlement in the 19th century. The hardwood from native kauri was long and straight, making it perfect for ship masts. The native forests were slow growing, however, and began to be exhausted. Beginning in the 19th century the government started planting exotic forests to address timber shortages.
  4. 14 June 2014
    Trees and forest ecosystems are essential for a sustainable future. We should be planting more trees and using more renewable wood, not less, as many leaders in today's environmental movement content. Wood is our most important renewable-energy resource, and is key to reducing our reliance on nonrenewable fuels and materials.
  5. 15 May 2014

    The future of the forestry industry is dependent not only on current logging business owners, but also the individuals who will take over their operation in the future. With the aging workforce becoming a major concern, it is now more important than ever for forest industry professionals to have a succession plan in place to ensure that the continuity of their business is preserved from one generation to the next.

  6. 15 May 2014

    In today's economy, loggers are faced with a number of business issues to tackle every day, and one of the most basic, yet arguably most important components of a successful business is having reliable, quality equipment. However, the perception that strict lending requirements have made it nearly impossible to get credit approvals has kept people from pursuing new equipment purchases, despite an abundance of attractive financing options.

  7. 14 May 2014

    At John Deere, the goal is zero employee injuries, on and off the job. That also means zero injuries to and from the job. In countries like China, India, Mexico, Brazil, and Russia, Deere provides bus transportation for some 10,000 employees to get to and from work each day. In 2013, Deere took steps to help ensure this transportation is as safe as possible.

  8. 14 May 2014

    Safety was top of mind when John Deere Des Moines Works constructed a new building on their site last year to manufacture self-propelled sprayers. In designing the new building, the company incorporated several safety concepts developed at the plant, originally built as a munitions factory in the early 1940s.

  9. 14 April 2014

    Without a doubt, safety inspections should be an essential part of every logging operation's upkeep routine. Not only are they necessary for the well being of your crew, they are also a crucial step to keep your machines operating efficiently and issue-free throughout a product's lifecycle. Whether you are a new logging professional just starting out, or an established logging operation with years of experience, safety is good for your business. Good safety practices save lives, reduce injuries and improve your bottom line.

  10. 14 April 2014

    For today's logger, the training process varies, and can often be informal or passed down from generation to generation. The workforce is also highly variable in terms of age and experience, which proposes the challenge of how to design a training program that meets the needs of both populations. Despite these challenges, one constant is true – a well-trained equipment operator is a productive operator.

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